LGFB teams up with The Perfume Shop to raise over £100,000

In an exclusive arrangement, cancer support charity Look Good Feel Better is joining forces with The Perfume Shop to sell specially designed bracelets in its UK stores to raise funds for the charity.

The bracelets, available in three colourful floral designs, are made out of fabric and can be adjusted to fit any wrist size. Inscribed with the words “Facing cancer with confidence”, the recommended price is £2 each and they are for sale on counters in 200 The Perfume Shops nationwide to coincide with the charity’s annual awareness and fundraising event, Look Good Feel Better Week (3rd-11th June).

The Perfume Shop and Look Good Feel Better’s fundraising target for 2023 is to achieve over £100,000 with all proceeds from the sale of the bracelets going direct to Look Good Feel Better.

Look Good Feel Better aims to boost the physical and emotional wellbeing of people living with cancer. It offers a series of face-to-face group sessions and online workshops to help people face cancer with confidence, regain their sense of normality, make friends and look good and feel better.

Workshops are run by beauty industry experts and offer practical make-up and skincare tips, as well as advice about changes to skin, eyebrows, eyelashes, hair, nails and body confidence. Services are free and open to anyone facing cancer.

Ian Daniels, Director of Fundraising and Head of Communications, Look Good Feel Better, says:“We are delighted to be working with The Perfume Shop to offer these stylish bracelets. Each piece sold will enable us to support more people who are going through treatment for cancer.

“Contemporary bracelets and beautiful perfumes are such a good fit. We are delighted to offer The Perfume Shop customers the opportunity to buy our bracelets when visiting their stores.”

Ian adds: “Here is a tip: rather than spraying perfume directly onto the skin, we recommend applying fragrance to the bracelet, as this will carry the scent throughout the day for you to enjoy.”

Gill Smith, Managing Director from The Perfume Shop says:“We’re delighted to be continuing our partnership with Look Good Feel Better to not only raise funds to continue the amazing work they do, but also to raise further awareness about the charity with our customers.”

Gill adds: “It’s partnerships like this that mean the world to us and we see such a strong link between not only looking good, but feeling more positive when you wear your chosen perfume. We love working with the team at Look Good Feel Better and look forward to continuing to support them throughout 2023.”

To raise further funds, The Perfume Shop will also be offering gift wrapping with personalised ribbons during Look Good Feel Better Week, 3rd until 11th June 2023.